Is your company prepared to handle the next crisis?

It happens without warning: A phone call in the middle of the night. Something very bad has happened, and your company is involved. To what extent, you don’t yet know — but the news media is already on the story. How you handle the next few hours could determine if your company survives the year. Are you prepared?

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In this white paper:

  • The five types of crises
  • How to define the chain of command
  • Creating a calling tree
  • How to leverage social media
  • Planning for the aftermath